Astral Group digital command center

One operating system for brands, agencies, priorities, and management visibility.

This MVP foundation is designed for Astral's real operating model: multi-brand execution, cross-functional ownership, agency governance, summary reporting, and documented decisions in one web platform.

Open tasks
186
Across 8 active brands
Blocked items
12
4 need management decisions
Overdue tasks
27
8 are high priority
Agency SLA breaches
9
2 repeat offenders

Priority queue

Astral Pipes April campaign approval pack
Owner: Aashita · Due today · Management review linked
Priority
Critical
Status
Under Review
Gem Paints tracking failure on lead forms
Owner: Akash · Blocked · Performance revenue risk
Priority
Critical
Status
Blocked
Astral Bathware monthly calendar revisions
Owner: Arvind · Agency waiting for brand feedback
Priority
High
Status
Waiting for Input
Safari Crafters website landing page QA
Owner: Akash · Depends on SEO handoff
Priority
High
Status
Testing

MVP modules

Brand governance
Brand master, owners, pods, agencies, active channels
Foundation
Sprint 1
Task operating layer
Intake, status workflow, priorities, dependencies, comments
Core
Sprint 1
Agency scope tracking
Monthly plans, deliverables, SLA breaches, scorecards
Critical
Sprint 2
Reporting and dashboards
Brand, owner, agency, management summary views
Critical
Sprint 2

Agency scorecards

Agency
Brands
Completion
On-time
Status
WRM
18 revisions this month
Astral Pipes, Astral Bathware
84%
76%
Amber
Blue Vector SEO
6 revisions this month
Astral Adhesives, Gem Paints
92%
90%
Green
Motion Foundry
14 revisions this month
Astral Foundation, Safari Crafters
61%
58%
Red

Brand control view

Astral Pipes
42 active tasks
Owner
Aashita
Next decision
Approve April hero video scripts
Astral Adhesives
27 active tasks
Owner
Arvind
Next decision
Finalize influencer partner shortlist
Gem Paints
19 active tasks
Owner
Akash
Next decision
Resolve lead tracking issue with agency

Delivery sequence

Phase 1
Auth, roles, brand master, task CRUD, core dashboards
2 weeks
Must-have
Phase 2
Agency scope planning, deliverable tracking, SLA rules
2 weeks
Must-have
Phase 3
Weekly summaries, exports, notifications, hardening
2 weeks
Launch